Home Cookie Policy

Cookie Policy

  1. General

    This is the cookie policy of nonzerosum BVBA with registered office at Guldensporenpark 120, 9820 Merelbeke, VAT BE 0688.999.314 (hereinafter “nonzerosum”).

    Nonzerosum may use cookies for to distinguish user preferences from other users of its website www.nonzerosum.be. This helps us improve the user experience and for the collection of web statistics among visitors.

    As a result of the European e-Privacy Directive, all websites targeting certain parts of the European Union are required to seek your consent to the use or storage of non-essential cookies and similar technologies on your computers or mobile devices. This cookie policy provides you with clear and complete information about the cookies used by nonzerosum, including their purpose.

  2. Types of cookies

    Cookies are small data or text files placed by a website’s server in your computer’s browser or on your mobile device when you consult the website. A cookie consists of a (unique) number or value that allows your browser to be recognized during the visit to the website and have certain purposes, such as:

    • Session cookies: temporary cookies during the visit to the website
    • Tracking cookies: cookies that track your behavior on the website and track subsequent, repeated visits
    • Technical or functional cookies: cookies that e.g. keep track of your language settings

    A website’s server can only read the cookies it has placed itself, it does not have access to any other information located on your computer or mobile device. Cookies are stored on your computer or mobile device in the folder of your browser.

    Nonzerosum may use the following types of cookies on its website:

    Type Function
    Essential / Necessary cookies

    These cookies are indispensable to visit our website and to use certain parts of it, and therefore cannot be disabled. For example, these cookies allow you to navigate between the different sections of the website or to fill in forms.

    Functional cookies

    These cookies are the ones that make the functioning of our website easier for the visitor and ensure that you get a more personalized browsing experience. For example, these cookies remember your language preference. If you do not accept these cookies, this may affect the performance and functionality of the website and limit your access to content on the website.

    Performance / Analytical cookies

    These cookies collect data on the use of the website such as the number of visitors, the time visitors spend on a web page and any error messages. The purpose of collecting these statistics is to improve the content of our website, to adapt it more to the wishes of the visitors and to increase the ease of use of our website.

    Third party cookies First party cookies are cookies sent from our servers or domains, from which the requested service is provided. Third party cookies are cookies sent to your browser from a server or domain that is not operated by nonzerosum, but by a collaborating organization. Only these third parties have access to those cookies and the information collected by the cookie. If you would like to learn more about these cookies, please refer to the policies provided by these parties on their respective websites. Please note that we have no influence on the content of these policies or on the content of these third-party cookies.

    More specifically, we use the following cookies:

    Cookie name

    Cookie type


    Retention period


    Performance / Analytical cookies

    The _ga cookie, installed by Google Analytics, calculates visitor, session and campaign data and also tracks site usage for the site’s analytics report. The cookie stores information anonymously and assigns a randomly generated number to recognize unique visitors.

    2 years


    Performance / Analytical cookies

    The _gid cookie, installed by Google Analytics, stores information about how visitors use a website, and also creates an analytical report of the website’s performance. Some of the data collected are the number of visitors, their source, and the pages they visit anonymously.

    1 day


    Performance / Analytical cookies

    A variant of the _gat cookie set by Google Analytics and Google Tag Manager to allow website owners to track visitor behavior and measure website performance. The pattern element in the name contains the unique identification number of the account or website to which it relates.

    1 minuut


    Performance / Analytical cookies

    Hotjar sets this cookie to identify the first session of a new user. It stores a true/false value indicating whether it was the first time Hotjar saw this user. 30 minutes


    Performance / Analytical cookies

    Hotjar sets this cookie to know if a user is included in the data sample defined by the site’s page view limit.

    2 minutes


    Performance / Analytical cookies

    Hotjar sets this cookie to detect a user’s first page view session. This is a True/False mark set by the cookie.

    30 minutes


    Performance / Analytical cookies

    Hotjar cookie that is set when a user first enters a page with the Hotjar script. It is used to store the Hotjar User ID, unique to that site, in the browser. This ensures that behavior on subsequent visits to the same site will be attributed to the same user ID.

    1 year


    Performance / Analytical cookies

    A cookie that contains the current session data. This ensures that subsequent requests within the session window are attributed to the same Hotjar session.

    30 minutes

  3. Managing Cookies

    On your first visit to our website, you will be asked to accept or reject the cookies (partially).

    You can also set your browser to notify you when a cookie is placed or to prevent the collection of cookies. However, you will then not be able to use all the features of the website. You can also delete already installed cookies from your computer or mobile device at any time.